We are looking for a skilled Email Marketing Manager to take the lead with our email marketing communications and their execution. Your main duties include running email marketing campaigns end-to-end, managing email databases, and creating newsletters.
Responsibilities
Identify target audience and grow our email list
Design and implement direct email marketing campaigns
Proofread emails for clarity, grammar, and spelling
Ensure mobile-friendly email templates
Write newsletters including all company updates
Upgrade our email templates using graphics, personalization, and advanced features
Ensure prompt and accurate communication with clients via email to minimize unsubscribes
Analyze campaign performance and suggest improvements
Report on KPIs from email marketing campaigns
Ensure emails follow industry policies and best practices
Requirements and skills
Proven experience as an Email Marketing Manager
Hands-on experience with HTML and content management systems
Proficiency in marketing automation technology
Knowledge of SEO/SEM and Google Analytics
Familiarity with analytical and database tools
Excellent written communication and copywriting skills
Strong project management skills
An ability to work under tight deadlines
Advanced knowledge of Hubspot and similar tools
Knowledge and deep understanding of Blockchain/Web3 industry